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Work History

PR Graduate Placement, Boom Dialogue

01/07/2010 — 01/10/2010
London, UK

Position: Account Executive


Supermassive Games™ (Big Match Striker launch)

Future Publishing (Golden Joystick Awards)

Wells & Young’s (Courage Beer)

Key responsibilities:

Research conducted on web and over the phone

Led and managed social media campaigns across all agency clients

Monitored coverage and success of social media programmes

Worked closely with A.D. and owner of the agency across all clients

Exceeded client’s KPI’s and helped achieve contract extension

Project managed promotional campaign involving supplier search, negotiation and creative packaging

PR Internship, Hai Media Group

01/08/2009 — 30/09/2009
London, UK

Position: Intern

Clients: EcoSmart

Key responsibilities:

Research for the most relevant bloggers and journalists (familiarity with Media Disc, Features Exec)

Building lists based on Alexa Traffic Rank and Technorati Authority score

Conducted outreach to US-based journalists and bloggers from the DIY / Lawn Care / Gardening / Green Lifestyle Market Segments

Set up and established social media presence for the client (copy writing, content management):

Twitter account – @GetEcoSMART

Facebook Fan Page

Flickr! Get EcoSMART

Work experience, Charity Children of the Andes (COTA)

01/03/2009 — 30/05/2009
London, UK

Position: Event Organiser

Key responsibilities: Assisted with organisation of a fundraising event ‘COTA Walk 2009’ and organisation of a photographic exhibition:

Search for and contact of potential prize donors and sponsors (obtaining several valuable prizes)

Constructing evaluation forms, ‘Thank You’ messages / emails

Volunteering at the event – working closely with my supervisor and charity management, ensuring safety of the participants and a member of the start/finish welcome team

Marketing/PR activities – copy writing for the website/social media, poster design, press release draft

Work experience, Eventrus Ltd.

01/03/2008 — 20/12/2008
London, UK

Position: Event Executive

Key responsibilities: Assisted with organisation of international conferences ‘Green Retail 2009’ and ‘Green Retail USA’, and UK only ‘Beauty Business 2008’

Compiling market research and creating a comprehensive database of potential speakers

Constructing press releases

Outreach to potential guest speakers

Negotiating media partnership with several websites

Front office position during the ‘Beauty Business’ conference – welcoming attendees, registration, assisting speakers, managing hotel staff

Part-time position, AC&C Ltd.

Prague, Czech Republic

Position: PA & Receptionist to the PR practitioners and agency management

Key responsibilities:

Handling incoming calls from journalists, clients, other companies and members of the public

Collection and recording the incoming mail and fax

Research and press monitoring during campaigns

Assisted with organisation of events and PR stunts – designing marketing material, ensuring invitation distribution, giving out leaflets during the PR stunt, assisting my manager with some key tasks on the day


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